The countdown for GROWTECH.ANTALYA has begun.

GROWTECH.ANTALYA is preparing to open its doors at the ANFAŞ Exhibition Center in Antalya from November 20-23. The fair will feature innovations and technologies related to the agricultural sector, with many local and foreign participants.

As one of the largest meeting points in the agricultural sector, GROWTECH.ANTALYA will be held at the ANFAŞ Exhibition Center in Antalya from November 20-23. The fair, which hosts tens of thousands of industry professionals and visitors each year, aims to contribute to the development and collaboration of the sector through its global network.

Engin Er, the Fair Director of GROWTECH.ANTALYA, stated that the interest from international participants and visitors has been steadily increasing for the approximately 24-year-old fair. “As GROWTECH.ANTALYA, which is the most effective collaboration platform in its sector, we contribute to the growth of the agricultural sector by providing unique collaboration, new business opportunities, and partnerships to our participants. This year, we have a total of 684 participating companies, of which 285 are international. 40% of our total participants are from abroad. Additionally, we expect visitors from 161 countries. As every year, leading agricultural countries such as Germany, the Netherlands, Spain, and Korea will participate with their pavilions to showcase global agricultural technologies and innovations. China will have the highest participation this year with 97 companies. The India Pavilion will participate for the first time this year. We are strengthening our business volume targets every year,” he said.

Valuable events adding to the sector

Er noted, “This year, we have prepared a very productive and guiding event program. Industry leaders from different disciplines will share their experiences and provide information about new opportunities and the future of the sector. We aim to present approaches in this area on our stage to achieve innovative, solution-oriented, and efficient results in our sector.”

According to the announcement, the fair’s event program, which will prepare visitors with rich themes for three days, will begin on November 20, Wednesday, with a conference titled ‘Agricultural Trade and Opportunities in Turkish States’, moderated by TV presenter Taner Öztürk, with the participation of Doğan Başaran, the President of the Turkish World Agricultural Union, and representatives from the Ministries of Agriculture of Uzbekistan and Azerbaijan. The program will continue with a session titled ‘Greenhouse Cultivation in Turkey and Russia’, moderated by Mesut Nar, a member of the Greenhouse Association’s Advisory Board, with the participation of Onur Girdap, the President of the Greenhouse Association, Vice President C. Cenk Özgür, Elena Samoshchenko, the Legal Director of the Russian National Fruit and Vegetable Producers Association, and Alexander Kalyagin, Advisor to the President of the Russian National Fruit and Vegetable Producers Association. Immediately after the program, a session titled ‘Cooperation in Greenhouse Cultivation between Russia & Turkey’ will shed light on the potential opportunities in this area, moderated by Hakan Öztürk, a board member of SERKONDER, with the participation of Cengiz Yaylalı, the President of SERKONDER, and Tatyana Kulik, Deputy General Manager of RUSTEPLICA – Russian Greenhouse Association.

Throughout the three days of the fair, over 30 thought leaders will come together in thematic conferences to continue presenting new trends in the sector, sustainable solutions, technological developments, and guiding visions for the future.

On November 21, Thursday, leading names in the field will discuss various disciplines and approaches in agriculture with the sessions ‘Agricultural Journalism’, ‘Women’s Role in Agriculture and Sustainability’, and ‘Social Revolution through Gene Editing’. The ‘GROWTECH.ANTALYA Agricultural Talks’ will be held on November 22, Friday, in cooperation with agricultural writer Mine Ataman, focusing on the theme ‘Agriculture for the Right to Sustainable Living’. In the conferences, experts will speak under the topics of ‘Restorative Agricultural Science’, ‘Agriculture for the Right to Sustainable Living’, ‘Green Communication’, ‘Agricultural Diplomacy’, and ‘Science for Food’.

ATSO GROWTECH.ANTALYA Agricultural Innovation Awards

The fair will reward innovative companies in the sector for their R&D and innovation efforts through the ‘ATSO GROWTECH Agricultural Innovation Awards’, one of the most important events, on November 21. The awards will be presented by renowned artist Tuğba Özay at this year’s ceremony. Özay, who raises awareness about empowering women in the agricultural sector with her work in this field, will also moderate the session on ‘Women’s Role in Agriculture and Sustainability’ during the conference program on November 21.

Sustainable solutions at every step

The fair will draw attention to the importance of sustainability in agriculture through international conferences and takes on a responsible role at every step of its activities. Engin Er stated that they have implemented a series of approaches within the fair, saying, “We prioritize that our participants’ booths are designed to be environmentally friendly and reusable. We also encourage the use of energy-efficient lighting options and responsible approaches in the use of electrical products. To reduce the use of paper brochures, we have strengthened our presence on digital platforms. When printing is necessary, we recommend using recycled and sustainably certified papers; we also encourage participants to prefer environmentally friendly, durable products sourced from local suppliers for promotional items.”

Er also announced the ‘Let’s Share and Grow Together’ campaign, saying, “This year, we have added a new one to our social responsibility projects. In collaboration with the Foundation for the Education and Protection of Mentally Disabled Children (ZİÇEV) and the Antalya Provincial Directorate of Family and Social Services (Children’s Houses Site Directorate), we have initiated a valuable donation program. We will collect various materials that our participants can donate at the end of the fair in our donation room, contributing to recycling and delivering them to our children.”