Bonus Parkorman is opening

Doğuş Group, in collaboration with Garanti BBVA, is preparing to open the doors of the renewed Bonus Parkorman. Revived with the philosophy of ‘As Much Park as the Forest Allows’, Bonus Parkorman offers a social living space in the heart of Istanbul, intertwined with nature, culture, art, gastronomy, and sports.

Doğuş Group aims to leave a better world for future generations with the investment in Bonus Parkorman. Bonus Parkorman, where existing structures are repaired and preserved in an environmentally friendly manner, stands out as a different social living space where nature is intertwined with life in the center of Istanbul, bringing together culture, art, gastronomy, and sports.

Name sponsorship with Garanti BBVA
After the 5-year name sponsorship agreement with Garanti BBVA, this area, reborn as ‘Bonus Parkorman’, aims to offer a life intertwined with nature to the people of Istanbul.

A living space where culture, art, gastronomy, and sports meet
Bonus Parkorman is preparing to offer visitors a different experience with the rehabilitation of 21 structures, nature and sports areas, open and closed children’s play areas, soilless agricultural areas, dining areas, and areas for social activities. This social living space, where culture, art, gastronomy, and sports meet in the heart of Istanbul, is being renewed to the extent permitted by nature. In collaboration with Garanti BBVA, Bonus Parkorman will host a variety of unique experiences such as tasting areas with the group’s leading food and beverage brand d.ream, free sports activities with D-Gym, music festivals under the leadership of the group’s strong music events brand Pozitif Müzik, open offices, and special areas designed for animal lovers.

Nafiz Karadere, Board Member of Doğuş Holding, emphasized that Bonus Parkorman will be an indispensable destination for Istanbulites, stating, ‘As a group, we meticulously rehabilitated the Parkorman in the heart of Istanbul. In cooperation with Garanti BBVA, one of the strongest banks in our country, Parkorman will host its guests under the name ‘Bonus Parkorman’ for 5 years. I sincerely thank all my team members, stakeholders, and business partners who have contributed with great dedication to the emergence of this significant investment. In this journey where we set out to offer a meeting point living in harmony with nature and 24/7, we have placed preserving the natural balance at the center of our way of doing business. Instead of building new structures, we improved the existing ones in an environmentally friendly manner, without disrupting the harmony of the forest. Parkorman is designed as a social living space that brings together culture, art, gastronomy, sports, and entertainment in the heart of nature. Our goal is to act with a sense of responsibility towards future generations and to continue our activities considering our innovative approach in social, environmental, and financial areas, both individually and corporately.’

Providing information about the collaboration, CEO of Garanti BBVA Recep Baştuğ stated, ‘Garanti BBVA has been a significant color and supporter of social life for many years with different projects and sponsorships. The Bonus, which we introduced to our customers in 2000, has accompanied our customers in a colorful, energetic, and dynamic manner while signing many firsts. The most beloved credit card of Turkey, Bonus, is once again bringing together art lovers in Parkorman, redesigned as the green heart of Istanbul, with a visionary approach and an important investment by the Doğuş Group, we have realized a 5-year partnership. I believe that Bonus Parkorman, located both in the city center and intertwined with nature, will be a haven for Istanbulites. We are happy to contribute to Bonus Parkorman becoming a place that allows Istanbul residents and art lovers to breathe within the city. I wish that it continues to host many concerts and festivals as the indispensable address for events, and that its visitors accumulate unforgettable memories.’

Events and future plans
According to the announcement, Bonus Parkorman will kick off the summer with the IKSV Gezgin Salon event on June 29-30. Bonus Parkorman, aiming to provide unforgettable moments to Istanbulites throughout the summer with major events and festivals such as Babylon Soundgarden, Massive Attack, Judas Priest, Monkey Project – Unforbidden Festival, will become Istanbul’s new attraction center with outdoor cinemas, theaters, stand-up shows, and performance arts.