MediaMarkt 2024 Strategy and Investment Plans
Take a look at MediaMarkt’s 2024 Strategy and Investment Plans. Discover the company’s future goals and growth strategies. Get detailed information about innovative approaches and investment plans.
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One of Europe’s leading electronics retailers, MediaMarkt, has announced its 2024 strategy and investment plans. Hulusi Acar, CEO of MediaMarkt Turkey, stated, ‘As a company, we will continue to invest what we earn in Turkey, grow with experience.’
MediaMarktSaturn on a Global Scale
The global umbrella company of MediaMarkt Turkey, Germany-based MediaMarktSaturn, meets consumers in 11 countries in Europe with over 1000 stores and more than 45 thousand product varieties. The number of customers reached in stores exceeds 2 billion.
Growth and Employment in Turkey
MediaMarkt Turkey became the country with the second largest store sales volume after Germany in 2023. Hulusi Acar emphasized the company’s growth targets and increase in employment in Turkey, stating that the company will continue its strong performance in Turkey.
Store Investments and Experience Championship
MediaMarkt values store investments and will continue to invest in the shopping experience in line with the Vision of Experience Championship. Aiming to increase market share by focusing on consumer needs with different store concepts and stock management.
Turkish Electronics Market and Innovation
Hulusi Acar highlighted the vitality of the consumer electronics market in Turkey, emphasizing the company’s leadership in innovation. MediaMarkt, offering innovative products that meet consumer demands, aims to be a leader in new product categories in particular.
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